Brick Drop Launches Innovative Lego Rental Service Across America

INDIANAPOLIS, IN, UNITED STATES, April 25, 2024 / — In an innovative step towards making Lego building more accessible and sustainable, Brick Drop has launched a unique rental service that allows enthusiasts of all ages to enjoy a wide range of Lego sets without the high upfront cost of purchasing. The service, which includes free shipping with any subscription, is now available in the domestic U.S., offering a cost-effective, space-saving, and environmentally friendly alternative to traditional Lego ownership.

Brick Drop’s service model is tailored to families and Adult Fans of Lego (AFOLs) who seek new building experiences but are constrained by budget or space. By renting Lego sets, customers can save on the cost and storage, while still enjoying the creative and educational benefits of building with Lego. This rental model also supports a more sustainable approach by promoting the reuse of toys and reducing waste.

One of the standout features of Brick Drop’s service is the ability to rent up to four different sets at a time, providing greater value and variety than other similar services. This flexibility allows for continuous creativity and skill development, offering new challenges with each rental.

The company’s founder, Jaki Milakovic, highlighted the importance of play and creativity in personal and community development. “Our service provides an affordable way for enthusiasts of all ages to explore their passion for Lego, fostering a sense of community and shared joy among builders,” said Milakovic.

As a woman and minority-owned business, Brick Drop was born from the need for a more sustainable and economical approach to Lego enjoyment, particularly for growing families. Jaki’s vision for the company reflects three years of dedication and hard work, aimed at enhancing the accessibility of creative play.

The rental process is straightforward, designed with user convenience in mind. Customers can select from a diverse catalog of Lego sets, suited for various ages and interests, and have them delivered directly to their homes. Customers can keep the sets for as long as they want, provided they maintain their subscription.

Brick Drop not only facilitates personal enjoyment but also encourages community and family engagement through shared building activities. The service aims to bring families together, providing a platform for parents and children to connect through the joy of building.

This launch marks a significant milestone for Brick Drop and represents an innovative addition to the United States, potentially setting a new trend in how consumers engage with building and educational toys.

Lego have long been celebrated for their ability to inspire creativity and learning through play. Comprising interlocking plastic bricks and an array of accessories, Lego sets allow builders of all ages to construct detailed models ranging from simple structures to complex machines. These versatile toys not only stimulate the imagination but also enhance problem-solving skills and fine motor development. As a beloved staple in children’s toys, Legos serve as a powerful tool for educational and recreational activities, appealing to both young builders and adult collectors alike.

For those interested in exploring Brick Drop’s Lego rental service, further details can be found on the company’s website at Additional inquiries can be directed to Jaki Milakovic, founder and owner, at [email protected].

Brick Drop officially opened its doors on April 1, 2024, following development that began in August 2023. The company is poised to transform the traditional Lego play experience into something that fits the modern lifestyle—economical, sustainable, and endlessly creative.

Adam Nelson
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